Free Marketing Asset

There are 500,000 Monthly Google Searches for the Word "Podcast." Maybe It's Time to Start Your Own?

Blogging is so 2010 - Today everyone listens to podcasts. The free guide gives you 24 Profitable Tips for creating your own audience-building, lead generating podcast show.

Podcasting Guide

Learn How to Land Your Most Profitable Accounts with a Strategic Podcast

Account-based marketing (ABM) is a strategic approach to business development. It focuses your resources on your most profitable accounts. But there’s a hitch.

How do you get the conversation going with the individuals within each account? I struggled with this challenge myself, until I made a discovery. 

I found that by combining ABM with podcasting, I was able to interview the right people and generate leads that became sales. I call my method Account-based Podcast Marketing, or ABM Podcasting. This guide shows you how I do it.

"Derek's subject matter expertise, high professionalism and pleasant, relatable style make for an outstanding conversational interview. Nothing like knowing what you are talking about, in order to ask the right questions."
German Ramirez, Co-founder, The Relevance House
German Ramirez
Co-Founder and CRO of The Relevance House.

Trailblazer Writing Testimonials


Did you know? The audience for podcasting grew significantly in the past year. Today, 51% of Americans 12+ have listened to a podcast, with 32% having listened in the past month, and 22% in the past week.”
- Edison Research. 2019

Did you know? "84% of B2B decision-makers say increasing digital expectations from their customers or partners is their top external threat."
- B2B Digital Experiences Report 2019, Episerver

"Derek's interview process was professional, well executed and his knowledge contributed to the results. It was more of a conversation with an experienced colleague than a typical podcast interview."
Ed Bardwell, President, Rainmaker Digital Services
Ed Bardwell
President, Rainmaker Digital Services (RMDS)™
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Subscribe for tips on increasing the effectiveness of your B2B marketing starting with a free chapter of my book. Unsubscribe with 1 click at anytime.  

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